Insight

Ideas and insights about marketing, technology, leadership, work, and the future, among other things.

Featured Articles:

• AI Chat Bots: What Makes them Good, Bad, or Ugly

• Cybersecurity: Bad News, More Bad News, and Some Good News

• 15 Tech and Marketing Trends for 2020 and Beyond

We’ll Change… Or Will We? Change Barriers and Boosters

Marketing is Measurement

The Long Tail of Email: How Email Defines, Builds and Leverages Brands

11½ Tips for Better Email Subject Lines

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“Anthony and the Web Zeit team bring the right strategy and execute tactics perfectly. They meet every campaign deadline, make everything work smoothly and adjust to last minute changes. MetLife has received lots of positive feedback from our reps and brokers. plan.”

– Vice President, Marketing & Communications, MetLife

 

“Invaluable… Anthony and his team understood our business very quickly, was communicative and smart, and delivered a very complete, professional business plan very fast. His grasp of the industry was impressive, his writing style excellent. His “freebie” marketing plan alone was worth the price of admission.”
– CEO, Film and Television Company, UK